Alexander Fickers

CEO

HI, I'M ALEX.

At the time, I was completing my mechanical engineering degree, specialising in aircraft and airport maintenance. I was interested in mechanics and mechanical engineering from an early age, mainly because of my father's vocation. He was a qualified toolmaker, a technician with heart and soul and a partner in a mechanical engineering company.

In my professional career, I have focussed on various disciplines such as development, maintenance, project management, production and sales, both in the project and product business. They were all related to my technical background, but over time I became more and more interested in sales and management. The focus on technology thus gradually receded into the background but remained a strong supporting backbone for sales and management tasks. Prior to my career at Faymonville, I worked for six years as Head of Operative Business Division at an international mechanical engineering company specialising in aviation. Although I found my work interesting, it lacked something that I found at Faymonville: a family-run company with a strong vision. I also liked the rural, tough but warm mentality of “tackling things”, the short distances and the quick decisions. There is not only a vision here, but also corresponding strategies and actions. Of course, part of this clear vision was for Faymonville to develop from a strong East Belgian company into a global market leader. 
    I joined Faymonville to take on the challenge of “Cometto”, with a focus on sales. My overall responsibility was extended and I took care of the development and expansion of the entire company in all areas. The challenge fitted perfectly with the experience I brought with me as added value, my career and my creative enthusiasm. When taking on such a position, it is particularly important to take responsibility for your decisions, to find out and determine what is important for the company and where the priorities lie. I am also convinced that strong qualities in communication, motivation, organisation and team leadership are important for the long-term success of a company. There is no “I”, there is only a “we”; this is an important key to success. Respect and reliability are other important values that must be practised, in line with the motto: “We say what we do and we do what we say”.
    
    After the takeover of Cometto in 2017, the main focus was clearly on acquiring orders, as the situation was very critical. It was not easy to convince customers and employees of the “new Cometto”. It was also important to identify strategic and good people in the company, put them in the right positions and get rid of employees who did not believe in the new strategy and mentality. This was followed by the intensification of sales activities and the highlighting of the Cometto brand. Furthermore, the business philosophy was changed, as it was no longer said that the special comes before the standard, but the other way round. We first had to increase production volume before we could start realising special projects. The company had a very high level of technological expertise, but it was now necessary to translate this know-how into the efficient production of high-quality products. This was a very intensive task, since this had never been done before. As at other Faymonville Group sites, investments were also made in production infrastructure and processes here. 
    
    The challenge was therefore to relaunch Cometto, which had partly disappeared and was no longer recognised, in a credible way. We had to convince the people who worked in the company of our vision and our mission: we wanted to create a centre of excellence for self-propelled vehicles and thus turn the Faymonville Group into a full-service provider.
    
    Our increasing order numbers and satisfied new customers gave us greater visibility on the market. A company that has doubled its workforce and quintupled its turnover in six years has brought us confidence and pride.
    
    Over the years, I have poured my heart and soul into Cometto. What thrills me most about the company is having proud employees with a strong sense of belonging to the company again. Today, Cometto is an integrated and strong part of the Faymonville Group. This would never have been possible without the dedicated team that has grown together in Italy over the last few years. Our aim is to expand the company's market share even more intensively and thus extend the product range, with a focus on service and quality.
    
    I have officially been the CEO of the Faymonville Group since December 2023. I am committed to leading our company and its hard-earned success into a sustainable future. Creating new things with a team and taking a step forward every day motivates me tremendously.
    
    My only advice to young people is to tackle things with enthusiasm, team spirit and motivation. Identify your interests, use your skills and develop them. Learn as much as you can. Do things with heart and soul and seize the day. Don't get caught up in the day-to-day, but embrace your life actively.

    We say what we do and we do what we say.